Monday, March 26, 2012

Why Are Attorney Bios So Important?

Why is it important to update your attorney profile? Because clients and potential clients are reading your website biographies.

At the Legal Marketing Association 2012 Conference, Robert Algeri of Great Jakes Marketing shared the following law firm website statistics:

  • 56-75% off all web traffic occurs on attorneys biographies 
  • 90% of in house counsel say bios are the most important

When was the last time you updated your bio? This Marketing Quick Tip will give you some ideas and will help you get started.

1 comment:

  1. Thanks a lot for sharing this with all folks you really recognise what you are talking about! In this complex environment business need to present there company data in meaningful way.Sqiar ( which is in UK,provide services like Tableau and Data Warehousing etc .In these services sqiar experts convert company data into meaningful way.