Meet Kirsten

Kirsten Lovett
Kirsten Lovett














































































Kirsten Lovett provides marketing and business development services for small and mid-sized law firms. She has more than 20 years of marketing and sales experience, the last 15 years in legal marketing.

Kirsten is a hands-on marketing professional who finds creative solutions with high impact results for smaller law firms. Her experience includes strategic planning and budgeting, client service initiatives, attorney coaching, competitive intelligence research, event planning, web site development, managing proposals and presentations, and social media training.

When she isn't working or attending her kids' activities, Kirsten can be found running with friends, coaching middle school field hockey or volunteering in her community.

EDUCATION
  • Babson College (MBA, cum laude)
  • Fairfield University (BA)
PROFESSIONAL INVOLVEMENT
  • Legal Marketing Association (LMA)
  • Financial Officer, LMA New England Chapter (2012)
  • Financial Officer Elect, LMA New England Chapter (2011)
  • Co-Founder Small Law Firm Marketer’s Network
  • Volunteer, Babson College Coaching for Leadership and Teamwork Program
SPEAKING & WRITING
Kirsten frequently speaks and writes about legal marketing strategies and trends. Recent topics have included:
  • Shaping your Online Brand
  • A Guide to Creating Website and Social Media Content
  • New Media Marketing for Lawyers
  • DIY Marketing: Essential Tools and Gadgets to Help you Succeed
  • Law Firm Directories and Rankings
  • Networking On and Offline
PREVIOUS LAW FIRM POSITIONS
  • Lahive & Cockfield LLP, Marketing Director 
  • Kopelman & Paige, PC, Business Development Manager 
  • Wiley Rein LLP, Marketing and Business Development Manager 
HONORS & AWARDS
  • STAR Award, Legal Marketing Association New England Chapter 2008